Technical Copy Archives - https://theexpoceo.com/skill/technical-copy-work/ Wed, 01 Mar 2023 22:11:14 +0000 en-US hourly 1 https://theexpoceo.com/wp-content/uploads/2022/12/cropped-TEC-logo-32x32.png Technical Copy Archives - https://theexpoceo.com/skill/technical-copy-work/ 32 32 SEO Copywriting: Ecommerce Automotive Companies https://theexpoceo.com/projects/seo-copywriting-automotive/ Wed, 08 Feb 2023 13:07:47 +0000 https://theexpoceo.com/?post_type=projects&p=563 Stage 3 Motorsports: Working for Stage 3 Motorsports has helped me develop more in-depth copywriting and SEO skills. Learning ways to style your descriptions, and gain more on-hands experience to progress my knowledge in marketing. Knowing nothing about automotives accessories, I began researching to better understand this industry. Now after 9 months, I am able ...

The post SEO Copywriting: Ecommerce Automotive Companies appeared first on .

]]>
Stage 3 Motorsports:

Working for Stage 3 Motorsports has helped me develop more in-depth copywriting and SEO skills. Learning ways to style your descriptions, and gain more on-hands experience to progress my knowledge in marketing. Knowing nothing about automotives accessories, I began researching to better understand this industry.

Now after 9 months, I am able to write down product descriptions or any information about a product with little to no research. I feel more comfortable in the auto industry as I have much needed knowledge to make me a car enthusiast. This is a B2C based company.


Job tasks included

  • Product descriptions using keywords for SEO purposes. Stylizing and formatting paragraphs to be easily read by customers
  • Adding or Rewriting over 800+ product descriptions
  • Adding and rewriting over 50+ sub-category headers
  • On-Page SEO, meta tags, meta description, and providing html link, with canonical link
  • Used basic html and css to add paragraphs, headers, list items, and bolden text
  • Created SEO meta descriptions with the use of html and CSS languages, with meta tags.

Alligator Performance:

Working with Alligator Performance and helping transition the company over to a new CMS platform gave me a new insight of attention to detail, and multi tasking tricks. Using my knowledge and applying similar styles from Stage 3 Motorsports I was able to rewrite and add on-page SEO to each individual listing.


Job tasks included:

  • Rewriting over 500+ product descriptions
  • On-Page SEO for over 500+ rewritten product description
  • Using brand voice to add personality
  • Adding keywords to description, and SEO meta tags, titles, and descriptions
  • Used basic html and css to add paragraphs, headers, list items, and bolden text
  • Created SEO meta descriptions with the use of html and CSS languages, with meta tags.

Tools I Use:

  • Microsoft Excel, Word, Outlook, and Teams
  • Shift4Shop CMS platform to add, and edit products, categories, and on-page SEO
  • Basecamp for assignments

The post SEO Copywriting: Ecommerce Automotive Companies appeared first on .

]]>
563
Copywriting: Vegan Smoothie Naked Brand https://theexpoceo.com/projects/copywriting-vegan-smoothie-naked-brand/ Fri, 16 Dec 2022 12:23:20 +0000 https://theexpoceo.com/?post_type=projects&p=354 Naked Brand – Vegan Smoothie Type of Work: Copywriting – Technical Copy Research Blog Post on the “Naked” Smoothie Brand. Understand why this smoothie brand isn’t entirely vegan friendly, and go in depth with the additives that are put into this smoothie beverage. Tools Used: Ranking Factor: Not available yet Word Count: 1029 words

The post Copywriting: Vegan Smoothie Naked Brand appeared first on .

]]>
Naked Brand – Vegan Smoothie

Type of Work:

Copywriting – Technical Copy

Research Blog Post on the “Naked” Smoothie Brand. Understand why this smoothie brand isn’t entirely vegan friendly, and go in depth with the additives that are put into this smoothie beverage.


Tools Used:

  • Semrush
    • Ubersuggest

Ranking Factor:

Not available yet


Word Count:

1029 words

The post Copywriting: Vegan Smoothie Naked Brand appeared first on .

]]>
354